As geopolitical tensions continue to test the Middle East’s business environment, marketing and media leaders across the GCC are demonstrating how resilience ...

In Abu Dhabi, the Zayed National Museum earned recognition for its architectural brilliance and its role in preserving the ...

Elon Musk has said that Tesla Inc. is set to launch its ambitious artificial intelligence chip manufacturing project, known ...

Shareholders of Air Arabia have approved a 30 percent cash dividend for the financial year ending December 31, 2025, ...

The recent AWS disruptions were a reminder that even the most advanced digital infrastructure ultimately relies on physical systems that can be affected by ...

Luxury hotels in Dubai are offering steep discounts and promoting staycation packages as regional travel disruptions linked ...

Nielsen has released new data aimed at helping advertisers plan media investments during the annual TV upfront negotiations, offering a detailed breakdown of ...

In uncertain times, leadership is measured by how people feel, not just by the decisions you make. Elda Choucair, CEO of Omnicom Media Group MENA, tells ...

Nearly half of video advertisements fail to tell a story, even though narrative-driven campaigns are significantly more effective at influencing consumer ...

Anthropic appears to be gaining new users and visibility following a defence-related agreement OpenAI signed with the United States Department of Defense ...

Expo 2030 Riyadh has appointed Omnicom Media Group agency OMD MENA as its lead media agency following a competitive pitch process.

Ramadan campaigns: the hits, the misses, the unforgettable! Share your verdict and help crown this year's best (and the ones that flopped) in just a click. Cast your vote now — we'll be revealing the ...