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Lefty cable channel MSNBC is being forced to take on a new name after its spinoff — as the NBC brand strips the network of its iconic peacock symbol. Mark Lazarus, who will lead Versant, the new company consisting of MSNBC and other cable assets, announced that the channel will be renamed to MS NOW — short for My Source News Opinion World.
Mark Lazarus, who's leading Versant, announced that MSNBC would trade its famous name for a new one: My Source News Opinion World, or MS Now.
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MSNBC Will Now Be Called MS NOW After Splitting Off from NBCUniversal. Here's What It Stands For
On Monday, Aug. 18, the cable news channel revealed it has rebranded amid its exit from NBCUniversal. MSNBC will now be called My Source for News, Opinion and the World, or MS NOW.
CNN's Marcus Mabry, Crooked Media’s Madeleine Hareringer, and ABC News’ Scott Matthews are among the big names joining the executive suite. It is losing Steve Kornacki to NBC but gaining NBC's Jacob Soboroff (both had split their time in recent years.)
MSNBC announced a new name for the network on Monday after being thrown out of the NBCUniversal club and forced to drop both the NBC and the peacock logo from their branding. The network’s new name will be MS NOW.
MSNBC will change its name to My Source News Opinion World (MS NOW) in its spinoff from Comcast’s NBCUniversal, The
Left-leaning cable channel MSNBC – home to Rachel Maddow and other Trump-bashing anchors – was derided on Monday for the worst rebrand since New Coke after announcing a name change to MS NOW. The head-scratching acronym for My Source News Opinion World was mercilessly mocked.
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MSNBC to Change Its Name Amid Spin-Off From NBC
The 24-hour cable news network announced on Monday that it is taking on a new name in the wake of its spinoff from NBCUniversal.
As MSNBC leaves NBCUniversal for Versant (formerly, SpinCo.), the cable news channel is rebranding to an acronym that stands for My Source for News, Opinion and the World. Right, so the MS no longer stands for Microsoft, but it’s still there.
MSNBC is rebranding to "MS NOW" and is getting a new logo. Employees are chattering about what the rebrand signals for the cable TV network's future.
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