Sports marketing is one of the hottest fields in business right now. Here's who's hiring, where, and what they're paying.
Fanatics, the Michael Rubin-led company at the heart of the sports commerce, collectibles, gaming and events space, is pushing into a lucrative new line of business: Sports advertising. The company on ...
2026 will be a massive year in sports, and the race is on for advertisers to reach sports viewers. There’s no shortage of sports programming options, with everything from major global tentpole events ...
The October 15 edition of SBJ Marketing features a look at the Interpublic Group-Omnicom merger, Panthers' Matthew Tkachuk's ...
The October 22 edition of the SBJ Marketing newsletter covers U.S. Bank's impending takeover of the banking sponsorship ...
The higher advertising rate is helped by broadcast TV’s bigger reach than cable TV. NBC isn’t just in every traditional and digital cable bundle, which still reaches about 65 million U.S. households.
16hon MSNOpinion
Wetzel: Sports-betting money is good, but it's not cheap
Sports wagering may be a boon to the bottom line, but it comes with increased suspicion into everything. That includes, quite ...
WASHINGTON, DC, September 16, 2025 (EZ Newswire) -- Out of home (OOH) advertising is proving to be one of the most powerful tools in sports marketing, according to a new national study released today ...
Strategic partnership provides PMG clients access to FANHub platform and next-generation sports advertising technologies NEW YORK--(BUSINESS WIRE)-- Genius Sports Limited (NYSE:GENI) today announced a ...
SOUTHPORT, Conn., July 28, 2025 /PRNewswire/ -- Main Street Sports Group, owner of FanDuel Sports Network, today announced the appointment of Jim Keller as Executive Vice President of Advertising and ...
The stunning indictment that led to the arrest of more than 30 people, including Miami Heat guard Terry Rozier and other NBA ...
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