New Braunfels parade honors local Olympic gold medal winner Elana Meyers Taylor

City officials shut down a portion of downtown to celebrate Meyers Taylor, 41, who won the gold medal in women's monobob.
Yahoo

Budget-friendly gym sets sights on $1.5M site in Hill Country hot spot

Add Yahoo as a preferred source to see more of our stories on Google. Crunch Fitness is bringing its workouts to New Braunfels with a brand-new 42,763-square-foot gym. (Getty Images/jetcityimage) A ...
Community Impact

Hospitality brand restores historic Comal River property, reopens as Petit Cowboy

French Cowboys has reopened the former Heidelberg Lodges property on the Comal River as Petit Cowboy—located at 1020 N. Houston Ave.—following a property-wide restoration of the historic riverside ...

$14M project could soon rise in New Braunfels' busiest tourist district

This article originally published at $14M project could soon rise in New Braunfels' busiest tourist district.

Travis Kelce teams up with Six Flags, bringing extra buzz to Fiesta Texas and Schlitterbahn

NFL star Travis Kelce is teaming up with Six Flags as a brand ambassador, shining a spotlight on parks like Fiesta Texas and ...
Herald-Zeitung

‘GO AFTER YOUR DREAMS’: Local Olympic monobob champion celebrates with fans at Raising Cane’s

Just a few weeks ago, New Braunfels resident Elana Meyers Taylor won her first Olympic gold medal in women’s monobob at the 2026 Winter Olympics, showcasing the power of resilience, ...
Herald-Zeitung

New Braunfels City Council to consider creation of tourism public improvement district

The New Braunfels City Council is set to hear the first reading of an agenda item creating a tourism public improvement district, also known as a TPID, on March 23.