LEGO 'SMART Bricks' will roll out in LEGO Star Wars sets as early as March 2026, per LEGO's official press release. In barest ...

LEGO's Smart Play technology revolutionizes Star Wars building sets with immersive features, and the first three are open for ...

During its demonstration, Lego showed a custom Smart Tag that could read basic colors using the sensor, illuminating the ...

Everything you need to know to preorder the upcoming Star Wars-themed SMART Play LEGO sets, with SMART Bricks, tags, and ...

Love it or hate it, Lego's Smart Brick has elicited strong reactions from its adult fanbase as they process the analog ...

LEGO SMART Play marks an exciting new chapter in the LEGO Group’s story; one where creativity, technology, and imagination ...

There will initially be three Star Wars-themed LEGO ® SMART Play ™  sets, which won't be the biggest LEGO sets ever made.

LEGO has revealed the next level of bricks as they debut their new SmartBrick sets, which all bring life to your sets ...

Now, Lego is bringing the culmination of this technology and play features to a galaxy far, far away with its new Smart Play system. With its unveiling at CES 2026, I had a chance to see exactly how ...

Lego robot battles, a model fun fair and movie characters will be among the top attractions at the next Black Country Brick ...

Following an early look at LEGO’s mid-scale AT-AT, Venator-Class Attack Cruiser, and buildable BB-8 model, The LEGO Group has now unveiled five more sets from its Star Wars Winter 2026 line-up with a ...

MESA, AZ (AZFamily) — A LEGO event will give brick fans and professionals a place to connect in Mesa next summer. Brick Convention is making a stop at the Mesa Convention Center on Saturday, May 30, ...