The experiential campaign, developed with The Other Half in Hyderabad, turns a vending machine into a slow-moving interactive installation encouraging brief pauses during the day ...

The KitKat heist shows how brands like Nestlé, Oreo, Domino’s, and KFC use creativity to turn unexpected problems into ...

KitKat is not sugarcoating its quest to find thousands of missing chocolates after thieves targeted the candy bar maker. Days after KitKat announced thieves in Europe had stolen an entire truck ...

Hershey said Wednesday it will use classic recipes for all Reese’s products starting next year. The change comes after the ...

Many brands and the Reagan Foundation sent their condolences to the Kit Kat team, while RHOSLC cast member Lisa Barlow and sweet treat aficionado Cookie Monster quickly denied any involvement. A truck ...

A heist of the beloved KitKat bar has triggered a wave of opportunistic marketing, with global brands deploying quirky memes and mock condolences to capture attention online. The iconic red-wrapped ...

Guest host Shante Sumpter talks pop culture news with Grama Carolyn, Terry Hollimon and producer Rebecca Perry. #newdaynw ...

After thieves made off with 12 tons of KitKat chocolate bars, the company became the butt of many jokes on social media. Nestlé put out a statement on Sunday, March 29 through the KitKat X account ...

So far the thieves have made a clean break. European choco-behemoth Nestlé has addressed the hijacking of a truckload of hundreds of thousands of KitKat bars, pledging there will still be plenty left ...

GENEVA — Swiss food giant Nestlé says about 12 tons, or 413,793 candy bars, of its KitKat chocolate brand were stolen after leaving its production site in Italy earlier this week for Poland. Subscribe ...

Thieves have stolen more than 400,000 KitKat chocolate bars weighing around 12 tons from a truck in Europe. The confectionery, which is manufactured by Swiss firm Nestle, was stolen when the vehicle ...

Twelve tons of KitKat chocolate bars recently went missing in Europe after thieves stole the truck transporting them, the brand and parent company Nestlé said in a statement on Sunday. Authorities ...