Research shows people drink nearly 40% less water in winter, even though the body still loses fluids through breathing and indoor heating ...
Products like DryWater, Water Melt and Liquid I.V. have caught on as Americans focus on optimizing their health, marketing ...
Logan Paul and KSI's energy drink seemed destined for success, but just a few years later, sales plummeted. What turned Prime ...
Plenty of healthy options come to mind: ginger tea, orange juice, and maybe even some neon-colored Gatorade. But we wanted to ...
While most of the time, catching a cold is more an inconvenience than a serious health threat, if you have any underlying ...
The functional beverage industry is rapidly evolving with new product launches that target both broad or niche wellness goals ...
Victoria Pham, Head of Category and Commercial Strategy UK&I - Beverages at Danone, explores the redefinition of the ...
The company’s new Propel Clear Protein caters to consumers on weight-loss drugs who need more protein, fiber, and hydration.
Dr. Michael Glazier told Newsweek: "Adults have to be the ones encouraging hydration before it becomes a problem." ...
As the adult beverage industry faces threats on multiple fronts including: tariffs, inflation and increased costs; lower demand for alcohol; destocking from over-production and channel stuffing, and ...