House of Highlights GM Drew Muller explains how the brand broke the mold in building a new model for Gen Z sports enthusiasts ...

“This is very much a highlights-based sport.” – NBA commissioner Adam Silver A lot of folks are dunking on the NBA commissioner for his comment earlier this week, emphasizing that the NBA is rooted in ...

Follow along with NBA.com's live coverage of Media Day 2025 as teams across the league discuss the new season before training ...

It's time for the NBA preseason, and the action began halfway around the world in 2025. The New York Knicks beat the Philadelphia 76ers, 99-84, in the first of two NBA preseason games at Etihad Arena ...

LeBron and Bronny James prepare for their second season together with the Lakers as the NBA legend enters Year 23. After switching between Los Angeles and the G-League South Bay Lakers last season, ...