Cracker Barrel’s rebrand: ‘Soulless’ or strategic? The chain’s simplified logo sparks debate among politicians and PR pros on social media.

The Social Skinny: ESPN launches mobile streaming; Hertz sells cars on Amazon; ‘Hot Ones’ goes live A weekly roundup of app and tech news.

A Texas district affected by rising floodwaters this month is soliciting a PR firm to develop general communications strategy and provide on-call PR services for exigent and crisis situations ...

Medical marketers can import Swoop’s audience segments into the iSpot dashboard in order to access deeper insights and channel optimization.

Adult beverage brands are working around lower alcohol-consumption rates by highlighting influencer partnerships, no-alcohol options and lower calories.

Melissa Luke, Lauren Plate and Kate Fisher were also named as EVPs to bolster Weber’s North America health leadership.

The honorees will be celebrated at a gala dinner in New York City on November 20.

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Accenture Song acquires influencer agency Superdigital The deal marks Accenture Song's 10th acquisition since 2024.

Breakfast Briefing: 5 things for PR pros to know on Wednesday morning Power List: Shankar Narayanan; Are brands prioritizing reach over reputation?; Target names next CEO.

JanSport Backpack brand JanSport took a humorous approach to its back-to-school campaign, Always With You. The brand’s campaign spots turn JanSport backpacks into “a singing, deadpan antihero belting ...

FGS Global names new partner from Global Counsel Added 37 hours ago FGS Global has appointed Conan D’Arcy as a partner in its London office. MSQ ‘surprised’ by S4 merger reports, rules out deal 14 ...