The "Trick & Treat" pouch takes a brand trait Capri Sun is notorious for, and leans into it for comedic effect.

GS&P's Senior Communication Strategist writes "Shifting patterns in how people interact with brands are changing. These ...

Losing Diane Keaton and Robert Redford felt sadder, more personal than other deaths. It was as if I had lost people I knew.

Dentsu's divisions are on a roll. The agency conglomerate is working with industry tech companies to guarantee and improve ...

LERMA/ will handle Hispanic creative, strategy, social, and paid media to help NPB drive relevance and boost consumption ...

The winner was announced at The One Club's "Where Are All the Black People" Conference in New York City last Friday (October ...

To celebrate the launch, the company tapped actress Debi Mazar ("Collateral," "Entourage") for a campaign that runs across ...

Former Saatchi & Saatchi creatives Malaika Danovitz and Naomi Mersky have launched two., a micro-agency designed to ...

The NBA on NBC has a message for local news and NBC late-night: Get out of the way! The NBA’s return to NBC for the first ...

The Bombardier Global 8000 claims to be the world's fastest private jet, with a top speed of Mach 0.95, four living spaces ...

Short-form scripted "micro dramas" look like a regular TV show in setup and story arc but are one to three minutes long. Apps ...

Netflix's stock price was down 5.3% to $1,175 in after-market trading. Net income was at $2.55 billion vs. $2.36 billion in Q4 2024.