With the 2025-26 NBA season in full swing and Halloween right around the corner, Nike is entering spooky season with ...

While many of Nike’s shoes focus on cushioning, over the years, it’s responded to competition from minimalist-style shoes ...

These are the questions bouncing around my head right now. Because today, Nike announced something called Project Amplify, an ...

Project Amplify is Nike’s latest attempt to put some spring in your step with help from a powered mechanism that enhances the ...

Nike on Thursday unveiled several daring new products, a showcase aimed at underscoring the company’s innovation reboot under ...

Amplify is a long-running experiment to build a type of exoskeleton that helps people run and walk with reduced effort.

After a period of shareholder panic, the brand has unveiled four new innovations to prove that it’s still pioneering the ...

Building out Nike’s performance gear is a main priority for CEO Elliott Hill, who took the helm of the company a year ago.

The kicks are Nike's newest version of its Wemby-inspired GT Hustle 3, and they come with scream-worthy details.

Dick's Sporting Goods just released the new Nike KD18 'Slim Reaper' basketball shoes — but you're going to want to hurry to ...

Thieves cut through the roof of a mall during the cover of night, sneak into a store, and get away with hundreds of designer ...

New Balance scored a coup when it signed Cooper Flagg ahead of his freshman season at Duke. Poaching Dybantsa from Nike would ...