Ryan Reynolds’ company produced snarky ad addressing Astronomer’s Coldplay scandal, but his humor hasn’t worked for Blake ...

Astronomer, a data-operations firm, faced a scandal involving its CEO. To address the situation, the company cleverly ...

The ad agency behind Astronomer’s recent video featuring Gwyneth Paltrow is Maximum Effort. On July 28, the agency shared an ...

What began as a reputational crisis for data platform Astronomer ended in a masterclass in crisis marketing. A viral “kiss cam” incident involving top executives was swiftly reframed through a Gwyneth ...

Nearly a week after American Eagle released its new ad campaign with Sydney Sweeney, many are still dissing or discussing it, ...

Pete DeJoy also thanked the team at Maximum Effort for their remarkable work with their "very temporary" spokesperson.

The Biography, Amy Odell writes that Gwyneth Paltrow reportedly wanted to have a baby with Luke Wilson. Paltrow and Wilson ...

Vanderpump Rules alum Scheana Shay explained why she didn't give a heads up to Jesse Metcalfe and more of her famous exes ...

Will Astronomer's Andy Byron try his luck in court by suing Chris Martin's Coldplay and event organizers for the viral kiss ...

Tour Sarah Jessica Parker’s Relaxed Hamptons Retreat 75 Small (But Mighty) Kitchens to Steal Inspiration from Right This ...

The pharma giant cut its guidance and named a new CEO, hoping to revive growth. Its stock fell as much as 30%, wiping almost $93 billion from its market value.