Texas Tech football won over five-star Felix Ojo on Friday. But how did the Red Raiders pull it off? Especially on the NIL ...

Using ESPN's post-spring Top 25 and On3 NIL valuations, here's a look at each team's leading player in NIL ahead of the ...

Texas recently joined 39 other states in allowing high school athletes to monetize their name, image and likeness (NIL).

The decision is still pending NCAA approval but expected to be the first of many schools looking to capitalize on a new NIL ...

Wildcat NIL has been the Kansas State leader in name, image and likeness since it was founded in 2022. With the House ...

The college sports landscape has been completely reshaped by the introduction of Name, Image and Likeness (NIL) rules in 2021 ...

College athletics enters a new era July 1 as the House v. NCAA settlement takes effect, formally allowing schools to share ...

Off the field, Nebraska head coach Matt Rhule is channeling his NFL roots into a clever playbook for modern college football.

Mitch Gilfillan, once a multi-sport star at Peoria Notre Dame, is a lawyer who combines his love of sports and law to help ...

With revenue-sharing underway, the College Sports Commission and NIL Go are officially in motion. Here’s what Mizzou fans ...

A national clearinghouse will determine what is a reasonable range of compensation for college athletes when it comes to NIL ...

Georgia is ending its collective, but the Bulldogs are partnering with an outside organization to form a new outlet that will ...