New York native and nomad by choice—Emily is a marketing & PR pro, now the founder of the award-winning R Public Relations, New York. Marketing and public relations (PR) help ensure a business can ...

SEO has changed dramatically in recent years, shifting focus from keyword stuffing and backlinks to prioritizing trust, relevance and user experience—especially on a local level. With the rise of AI, ...

Learn what Google’s AI is prioritizing, what consumers really care about—and how smart agencies are turning reviews into ranking power and revenue. Google’s AI results are changing everything about ...