ESPN mistakenly aired Nike's commercial congratulating the Las Vegas Aces on winning the WNBA Finals before the end of Game 4.

Five months after unveiling a new pair of signature Saquon Barkley cleats, Nike leaned on the reigning and defending NFL ...

In the mid- to late-1990s, Hardaway starred in the Nike advertising campaign "Lil Penny," featuring the alter ego puppet and voiced by comedian Chris Rock. Stacy Wall, former creative director of ...

Nike on Thursday unveiled several daring new products, a showcase aimed at underscoring the company’s innovation reboot under ...

Project Amplify is Nike’s latest attempt to put some spring in your step with help from a powered mechanism that enhances the ...

SAN ANTONIO — Nike released a new commercial for the new Giannis Antetokounmpo Freak 7 sneakers featuring the Bucks All-Star hooping against young basketball players. However, as the ad progresses, ...

The $4.69 billion investment in marketing by 2025 is a strategy that has kept Nike as the most powerful brand in global sports ...

The company unveiled a thermal regulation jacket, a soccer jersey with more airflow, neuroscience-based shoes and sneakers ...

Nike CEO Elliott Hill is a year into his comeback plan. Here's how he's doing.