A new era of sports partnership has begun.Adidas is back on the Bafana Bafana jersey!A new chapter is set to begin for South ...

Germany's Adidas on Tuesday raised its operating profit guidance for the full year, saying it successfully mitigated part of ...

German sportswear giant Adidas on Tuesday raised its 2025 earnings forecast after posting record third-quarter sales and ...

Lyon, France, the land of French Fred and the famed Hotel De Ville spot. Check out all the clips from VHS Mag outta Japan.

In the fiercely competitive world of athletic apparel, two titans dominate the playing field — NIKE, Inc. NKE and adidas AG ADDYY. Both brands command immense global recognition, yet their strategies, ...

Adidas continue to feed us more nostalgia, dropping a remake of the iconic 92-94 Arsenal home shirt, famously worn during a ...

Kirk Herbstreit is NOT a fan of Adidas’ football uniforms, and ESPN‘s College GameDay analyst made his feelings clear during ...

Adidas, modeled by US actress Jenna Ortega (pictured), expects to make £1.7bn in 2025, after previously forecasting between ...

FRANKFURT (Reuters) -Germany's Adidas on Tuesday raised its operating profit guidance for the full year, saying it ...

Tennessee football is wearing all-white uniforms for the second straight game when it plays at Kentucky on Oct. 25.

Adidas raised its earnings and sales outlook for the year while reporting preliminary results for the third quarter showing currency-neutral revenues for the Adidas brand jumped 12 percent. The ...

The South African Football Association (SAFA) and adidas are proud to announce a landmark three-year partnership that will ...