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Netflix Inks Major Deals With Mattel and Hasbro for ‘KPop Demon Hunters’ Toys, Games and Products
The two toy companies have been named co-master licensees for the franchise, with plans to roll out a slew of products throughout 2026.
KPop Demon Hunters' toys, collectibles, games, dolls and other products based on Netflix’s hit movie are coming next year from Hasbro and Mattel.
EJAE, who gave the voice for Rumi in KPop Demon Hunters, has released her debut single track In Another World, that's receiving a lot of love from her fellow artists from the Netflix blockbuster animation.
The December concert marks Huntr/x’s first live performance, with the group previously appearing on television, performing “Golden” on “The Tonight Show Starring Jimmy Fallon” and making a guest appearance on “Saturday Night Live” alongside host and musical guest Bad Bunny.
Directors Maggie Kang and Chris Appelhans recently spoke about whether the Netflix sequel KPop Demon Hunters 2 could be live-action. KPop Demon Hunters was released on Netflix on June 20, 2025, and became one of the streaming platform’s biggest hits ever,