Year in and year out, some combination of black, white, silver and gray are the top four car color choices in America, and that's a shame. Having such boring color options can make you forget that ...

Optimizing the experience of buying a car requires quite a bit of forethought. You might read up on the best time of year for deals and the states with the cheapest prices. If you're planning to ...

Amidst the sea of whites, greys and blacks that currently dominate the vehicle color spectrum, paint colors like red, yellow and blue certainly stand out. Now, a new study has found that yellow ...

A new study gives us all a bit of insight into what cars hold their value best and worst based on paint color. Used-car values are somewhat out of this world right now but at least one color seems to ...

This post may contain links from our sponsors and affiliates, and Flywheel Publishing may receive compensation for actions taken through them. There’s no doubt that a yellow, orange or purple car ...

This post may contain links from our sponsors and affiliates, and Flywheel Publishing may receive compensation for actions taken through them. If you were asked to guess the most popular car color in ...

Forbes contributors publish independent expert analyses and insights. Jim Gorzelany is a veteran automotive journalist. Looking at virtually any parking lot in the nation these days is something akin ...

Yellow and orange have been among the best colors for retained value since iSeeCars began tracking depreciation by color. More demand than supply translates to higher value on the used market. Gold, ...

Choosing a car's color feels like a simple decision, but researchers and marketers have spent decades studying why certain colors resonate with certain personalities. The paint you choose communicates ...