Walmart has been a staple in our shopping routines ever since its inception back in 1962 – with the opening of the very first store in Arkansas. The brand's blue and yellow aesthetic we see today, ...

Walmart recently updated its logo after 20 years, calling it a “refreshed” look, but some people are not convinced. According to a company press release, the big-box retailer hailed the design as a ...

Forbes contributors publish independent expert analyses and insights. Pam Danziger reports on retail, focused on the luxury consumer market. Walmart's new "Who Knew?" campaign, starring Walton Goggins ...