Promotional messaging is the glamour job in email marketing. But it might be argued that the real work is being done by transactional emails — sales confirmations, reminders, password resets. Fail at ...

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LONDON--(BUSINESS WIRE)--Technavio analysts forecast the global transactional and marketing emails market to register a CAGR of over 9% during the forecast period, according to their latest market ...

When a team starts a season by putting up 45 runs in a four-game series with a true freshman hitting two home runs in only his second game, fans... On June 12, Hayward Field played host to Day 3 of ...

Nearly 40% of senior marketers are missing out on the revenue opportunities of transactional emails – despite the open rates fro automated responsive emails being nearly 25% higher than normal ...