Link management platform Bitly has launched a new tool for marketers to track campaigns across channels and optimize efforts in real-time. Called “Campaigns,” the tool is a part of Bitly’s Brand Tools ...

Bitly was known as the de facto Twitter link shortener back in 2008. As that business commoditized – and Twitter, Google and other platforms released their own versions – Bitly recognized its real ...

Use Bitly's survey to rethink short links, fix social posts that send product shoppers to homepages, and see why ...

The simple link-shortening service Bitly just got a major redesign. What started as a way to make long links short enough to fit into a tweet has evolved into a social link-sharing site. Bitly is ...

Bitly has just rolled out a brand new mobile site, to allow tablet and smartphone users to shorten, share and track links on the go. The HTML5 optimized version of Bitly’s webite is cross-platform so ...