Where exactly does Titleist’s AVX fall in the golf ball hierarchy? It’s a question golfers have continued to ask since the model was first introduced in 2018. It’s a premium offering with a urethane ...

It probably comes as no surprise that Titleist, long the most played golf ball in the professional game, is once again the No. 1 ball played in the U.S. Open. This year marks 75 years since a Titleist ...

Amazon Basics becomes the next low cost golf ball option with the launch of its Core Soft ball, a two piece ball at $1 each ...

Although this isn’t news to any golfer serious about getting the most from their game — getting fit matters. Whether it’s for a new driver, wedges, irons, or a golf ball, having the right tools will ...

Ball fitting is tricky. Mostly because a golf ball has to serve so many different purposes whether it being smashed by a driver, finessed with an iron or spun by a wedge. It’s why web-based and other ...