One possible explanation for the variability in estimates across the different nonprobability samples is the range of methods that online sample vendors employ. They differ on recruitment, weighting ...

Surveys allow companies to gather information about their customers. With data about buying habits and future needs, companies can provide better service. Survey results can also generate more sales ...

Qualitative surveys can provide valuable real-world insights that enable better business decisions. However, if the surveys are poorly conceived and constructed, the data will be unhelpful and ...

Researchers sometimes ask, “What is the best way to learn my subjects’ characteristics?” Often, the answer is simply to “just ask them!” The survey is a popular research tool that comes with ...

To use your CX program as a customer engagement tool, each survey goal and each survey item should answer the question: What am I really asking? While a customer will never see this question, they ...

The author makes the case for changing a European Union consultation process to represent more diverse perspectives. View on ...

Park benches, well-maintained lots, planters full of bright flowers, lamp posts — these are public space design features that we often think of as perks, and maybe even beneficial to our physical and ...