Wave pools, Bloomberg says, were once “the antithesis of surf culture.” But that has changed considerably: The publication opens its story about the rise of these inland, human-designed bodies of ...
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Will Wave Pools Turn Surfing Into the Next Golf?
(Bloomberg Businessweek) -- In January, as the 2025 World Surf League Championship Tour kicked off on the North Shore of Oahu, Hawaii, Brazilian Italo Ferreira waited for what felt like an eternity to ...
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