Rare Beauty’s most popular products, including the Soft Pinch Liquid Blush, Brow Harmony Flexible Lifting Gel and Warm Wishes ...
In the great wide world of celeb-owned beauty brands, we must admit that not all are created equal. While some include products that could have used a little more time in the lab (sorry...), there are ...
As a makeup artist, I love products from Rare Beauty — but lately, I've been using a blush from ELF. The ELF Camo liquid blush has a buildable formula that gave my cheeks a natural-looking flush. In ...
Rare Beauty’s yearly sales in 2024 totaled about $400 million, up 14 percent from 2023. Industry estimates now place the ...
Rare Beauty, the Selena Gomez–owned beauty brand, is expanding beyond Sephora for the first time, moving into Ulta Beauty ...
Selena Gomez’s beauty brand, Rare Beauty, often churns out award-winning formulas, like their viral initial launch, the Soft Pinch Liquid Blush, $15-$25. Initially hitting shelves in 2020, the popular ...
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I tried Rare Beauty's new contour. It's even better than the brand's iconic blush for one reason.
When you buy through our links, Business Insider may earn an affiliate commission. Learn more The one beauty trend I've never fully adopted is contour. Sure, I understand the appeal. Over the years, ...
Selena Gomez celebrated her newest Rare Beauty product launch in an all-pink look on Saturday.Getty Images for Rare Beauty She’s pretty in pink. Selena Gomez launched her latest Rare Beauty product ...
In honor of Rare Beauty’s five-year milestone, its team—including CMO Katie Welch—breaks down the success of its recent community pop-up, and how the brand’s impact extends beyond Selena Gomez’s name.
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