Knowing what worked, why it worked and how to apply those insights can help teams design campaigns that resonate and drive ...

Sephora stood out by embracing earnestness online. The beauty retailer teamed up with Tanner Smith, a fan-favorite cast ...

Mexican retailer Grupo Comercial Chedraui has teamed up with Algonomy to roll out Active Content, a solution designed to help ...

Lavazza is a good example of sports marketing because it serves authenticity and creativity to keep its brand in the game.

Longtime GM rival Ford is launching the ambitious new "Ready Set Ford" global marketing campaign, highlighting its core ...

The new marketing campaign is intended to stretch beyond promoting its vehicles to show the world how Ford puts community and customers first.

Programmatic and other digital ads rely on emotional depth to resonate with audiences, drive engagement and increase ...

The latest chapter in the toy brand’s “Rebuild the World” campaign demonstrates the power of its in-house agency.

In the 1980s, raisin sales were in the tank, and an unsuccessful campaign with advertising giant Foote, Cone & Belding (now ...

The Philadelphia Flyers announced today the organization’s new marketing campaign for the 2025-26 season. The tagline, “Brick ...

Eli Lilly and Co. this month launched a public awareness campaign called Brain Health Matters, which features actress ...

Discover how to use anime art in marketing to captivate audiences. Start transforming your strategy with creative anime ...