Back in June, Matt Kendrick, CEO of Good Good Golf, sat down with Golfweek to discuss the brand’s ambitious trajectory.

Now, Good Good is sponsoring an actual full-field PGA Tour event with 120 players and 500 FedEx Cup points to the winner.

The PGA Tour is returing to Austin in 2026 for a new fall tournament called the Good Good Championship. The tournament is set ...

The PGA Tour is returning to Austin, Texas, for a FedEx Cup Fall event next year with the popular YouTube group “Good Good Golf” as a title sponsor for the first time. The Good Good Championship will ...

Kapalua will not host the Sentry, and while the PGA Tour has shown flexibility in moving events before, Bob Harig explores ...

The golf influencer brand, founded in 2020, will make the jump to the pros after recently raising $45 million in funding, ...

Golf influencer brand Good Good Golf will title sponsor the PGA Tour’s new Austin event next fall called the Good Good ...

Good Good, which boasts nearly 2 million subscribers on YouTube, will serve as the title sponsor for the Good Good ...

Billy Horschel has suggested that the PGA Tour should ideally have 25 events, with all of them offering equal prize money.

The season-opening Sentry had been moved from Kapalua already and Mark Rolfing said on the Fried Egg Golf podcast that he ...

The Dominion Energy Charity Classic’s 10-year run in Richmond has come to an end, but pro golf is set to continue on in the ...

YouTube megastars Good Good Golf will serve as a title sponsor for a new PGA Tour event held at the Omni Barton Creek in ...