Ten years ago, Kevin MacLeod released "Monkeys Spinning Monkeys" — now in tens of millions of TikToks, Instagram reels and YouTube videos. Its path shows how music and social media shape one another.

Any band that hits as hard as Arctic Monkeys hit in 2005 runs the risk of forever being trapped in rock ’n’ roll amber, doomed to push the same four-chord boulder up a hill, or fall into a nostalgic ...