In an interview with China Daily on Tuesday, Niels B Christiansen, LEGO Group CEO, said the group has plans to expand its ...

Lego is putting its money on China’s expanding middle class, the world’s biggest, shrugging off short-term economic woes in the Asian nation. The world’s largest toymaker will invest in China, adding ...

COPENHAGEN, Denmark (AP) — Lego says its multicolored blocks were hugely in demand worldwide in 2013, especially in China where the company plans to open a factory to meet growing interest in its ...

Lego Group still plans to build brick by brick in China this year despite the country's yawning economic troubles. "We are keeping our investments [in China] going," Lego Group CEO Niels B.

Banijay Rights has signed up China as the latest country to adapt the competition reality format LEGO Masters. The Chinese production company Long Qing Media has been commissioned to produce a first ...

Lego on Tuesday reported its full-year 2023 results, saying it's revenue grew by 2% throughout the year, in line with expectations. The company made "very, very strong progress" and "grew comfortably" ...

The Chinese name for Lego, Legao, includes the character for happiness. And indeed, China has brought much joy to the world’s top toymaker by revenue. Brick by brick, the Danish company has built up ...