No one has ever accused Shaquille O’Neal of being shy, and his role in a new campaign from JCPenney will not change that image. O’Neal signed as exclusive style ambassador for men’s big and tall ...

The retailer is giving a platform to rising comedians to deliver their funny takes on the products we love most, hosted by Shaquille O’Neal For its third season of its highly successful “Really Big ...

PLANO, Texas--(BUSINESS WIRE)--JCPenney, the iconic American retailer, is thrilled to announce a season-long series of Really Big Deal reveals in collaboration with celebrity brand partners during ...

The critical holiday sales period is here, bringing to the spotlight a number of seasonal campaigns that brands have spent months — if not longer — fine-tuning in pursuit of a revenue surge. For ...

JCPenney is taking its reinvention to the next level this fall, betting that the combination of laughs and live sports can shift long-stale perceptions of the century-old retailer. For Marisa Thalberg ...

JCPenney is doubling down on its commitment to working families for the holidays with a marketing strategy centered around in-person shopping experiences, high-profile partnerships and “Really Big ...

Christmas and holiday gift shoppers can access JCPenney's early Black Friday deals beginning Saturday, Nov. 8. You'll receive a golden tote bag If you shop at JCPenney that day and spend more than $25 ...