When it comes to creating a flawless complexion, finding the best foundation is key. And while you might find a formula you love and trust, sometimes selecting the perfect shade match can be tricky.

Bobbi Brown, 66, shared a “public service announcement” about how to “choose the correct color” of foundation to match your skin tone. The makeup artist dispelled “misinformation” about shade matching ...

Another great way to determine your foundation shade when shopping online is to use one of the many available virtual shade ...

I am a beauty and style contributor at Forbes Vetted. Choosing the right foundation starts with understanding your skin type and concerns. This process often involves trial and error, so don’t be ...

Understanding your undertone is the key to finding your perfect foundation match. Even as a beauty editor with access to all the makeup in the world, I always had a hard time finding the right shade ...

All linked products are independently selected by our editors. If you purchase any of these products, we may earn a commission. The concept of undertones sounds straightforward enough, but the truth ...

We all know how confusing it can be to find the perfect foundation. As well as deciding on the right formula according to your skin type, coverage needs and preferred finish, you then have to undergo ...

No matter if you've never worn base before or want to get more out of your favourite formula, these are the top foundation mistakes we're all guilty of making, according to Bobbi Brown Pro Artist, ...

Picking the right base is hard enough without having to factor in our changing complexions. You might have finally found the best foundation for you, and then summer comes and you’re contending with a ...

If you aren’t an avid beauty girl, it’s likely that you’ve heard of the term “undertone” in passing, but you aren’t entirely sure what the word really means. No worries! We sought out two skin care ...