While some search marketers may face challenges when collaborating with developers unfamiliar with SEO, it’s not a universal experience. In my decade-plus in SEO, I’ve worked with some of the most ...

Aleyda Solis recently published the results of her SEOFOMO survey that revealed actionable facts about where SEOs are getting their clients, what kinds of clients they’re getting and how they’re ...

Google's John Mueller said that SEOs are in a great place because they understand how crawlers work, how the controls work, and they can help their clients decide on their AI policies and decisions as ...

Google's John Mueller explains the nuances of the URL Removals Tool in the context of the aftermath of a hack attack.

Digital PR is one of the most effective ways to earn backlinks and boost brand authority. However, many are treating digital PR as just another SEO commodity, which puts its true potential at risk.

#opentowork – it’s the hashtag I keep seeing on LinkedIn from SEO professionals. Attached to this hashtag is a long post about the SEO being shocked and asking for help finding work. Why? SEOs are ...

SEOs (and their bosses) are rapidly adopting AI search optimization, even if they’re still figuring out what it all means, according to a new survey from Aleyda Solis. By the numbers: More than 200 ...

The other day, Gartner, a respected research firm, predicted that "traditional search engine volume will drop 25%, with search marketing losing market share to AI chatbots and other virtual agents." ...