The URL Inspection tool in Google Search Console isn’t just a checkbox for SEO professionals. It’s a direct line into how Google actually sees your page. It shows ...

Google has updated its URL structure best practices SEO documentation to add new examples, while also making significant changes to the document’s structure. Google made it clear that no changes were ...

Summary: Google is changing the URL for Google Search, and will begin redirecting all users worldwide to a single, unified domain. Google assures users this won’t change the way that Search works and ...

Google recommends adding an author’s URL to article schema to help with disambiguating the correct author when multiple writers have the same or similar names. This is confirmed in an official Google ...

Google's Gary Illyes warns of URL parameter issues causing crawler inefficiencies, especially for e-commerce sites. URL parameters can create infinite URLs, causing crawl inefficiencies. E-commerce ...

A new Chrome extension can instantly share URLs among nearby devices, using sound to broadcast the information to microphones. Google Tone is an experimental feature that could be used to easily share ...

Google is changing the way visible URLs show up on mobile search results worldwide. Search results since 2009 have shown ...

Many people know to be wary of scams, malware and phishing links hidden in emails and text messages. But what about the sponsored links at the top of a Google search? Do you have to be cautious of ...