Now, Procter & Gamble, the maker of Gillette, is out with a new ad, "We Believe," that challenges the image of masculinity it once promoted. The consumer goods company, whose net sales totaled $66.8 ...

Gillette’s ad this week upset a lot of people and led to a furious boycott. But will it achieve anything or is it just a cynical marketing stunt? But will the backlash and boycotts hurt the razor ...

(NEW YORK) — Gillette has been known for the past 30 years as a brand for men with the tagline, “The best a man can get.” Now the shaving company, owned by Procter & Gamble, is calling on men to be ...

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On Sunday, Gillette released an ad that's already been viewed by tens of millions of people. The ad, which invokes images of "toxic masculinity," bullying and sexual harassment, has created something ...

Gillette is making waves for its new ad that draws inspiration from the Me Too movement. The razor company is long known for its "The Best A Man Can Get" slogan, but now they're asking "Is this the ...

Gillette's newest advertisement isn't about shaving, or beards or personal hygiene. The company's "We Believe" ad -- a one minute and 48 second spot posted to its social media accounts this week -- ...

Razor maker Gillette has launched a new ad campaign to get men to take a second look at toxic masculinity in the age of #MeToo and bullying. The nearly two-minute video shows men watching news reports ...

WEST LAFAYETTE, Ind. — Gillette’s controversial advertisement denouncing toxic masculinity earlier this month had the look and feel of a Super Bowl commercial, yet the men’s hygiene supplier came out ...