Ford says its customers, and not nameplates are the driving force behind the automaker’s first new global marketing campaign in over 15 years. And it’s one that it hopes will help the company survive ...

A new Ford patent describes a system that would play personalized ads inside cars. The advertisements would be either video or audio, depending on the location, speed and whether or not people are ...

Yeah, you read the headline right. Ford has patented a system that, per the filing, would use several different sources of information to customize ad content to play in your car. One such information ...

Ford Motor Co. ran several full page ads in major newspapers touting the automaker's strong American manufacturing presence. Industry experts said the ads are a tactic to offer assurance to investors, ...

Go for a stroll through a densely populated area, and you’ll be bombarded with advertisements. Open your phone, and you’ll be unable to escape commercials promoting products that promise to change ...

According to a recently published U.S. Patent, Ford is developing a controversial new technology that could tailor in-car advertisements by listening to conversations between passengers. While the ...

Sigh. You knew it was coming. We knew it was coming. That doesn’t make the moment any less dreadful. But we’ll end the story by explaining that it might not be coming at all. Ford Motor Co. F has ...

Ford is redesigning dealer spaces and shopping experiences to simplify car buying for customers with more transparency and convenience. Ford and Subaru are redesigning dealerships to prioritize ...