The NBA is coming out of the gates strong with healthy first-round viewership, as the league’s new broadcast network exposure continues to pay dividends in terms of audience growth. Overall, the first round of the NBA playoffs averaged 4.

Game 7 of the Boston Celtics-Philadelphia Sixers series highlighted what was the most-watched first round of the NBA Playoffs since 1993, the league announced Tuesday.

In addition to 76ers-Celtics Game 7, Sunday night’s Game 7, a 114–102 Cleveland Cavaliers victory over the Toronto Raptors from Rocket Arena in Cleveland, averaged a TAD of 7.0 million viewers, making it the second-most-watched game of the 2026 NBA Playoffs. Led by Peacock, 1.2 million viewers (AMA) streamed the game.

Who is closest to the 2026 title after all four Game 1s? Tim Bontemps and Vincent Goodwill re-rank the full bracket.

The Detroit Pistons and Cleveland Cavaliers advanced to the conference semifinals with Game 7 victories. Winners and losers from their games Sunday.

New York Knicks vs Philadelphia 76ers Game 2 Preview

NBA veteran Jamal Crawford answers your questions on Thursday's Game 6s, playoff surprises, Chasing History, and more.

The Nuggets will try to keep their season alive in Game 5 of their first-round playoff series against the Timberwolves.