I sat down to record this five-part crash course for anyone struggling to make Facebook ads actually work. Whether you're ...

When it comes to kicking conversion butt with your PPC campaigns, the importance of Facebook CTAs is often overlooked by even the most experienced eCommerce entrepreneurs. Yes, it is important to put ...

Think about your social media scrolling behavior. What makes you stop and take a second look at a post? More often than not, it’s the graphic — whether it’s a sarcastic GIF, a hilarious cat, or a ...

For Dolese Bros. Co. construction and supply company, which has a fleet of 300 trucks, recruiting enough qualified drivers in rural Oklahoma has been a challenge. The company has hung up banners at ...

Mark Zuckerberg, chief executive officer and founder of Facebook Inc., speaks during a joint hearing of the Senate Judiciary and Commerce committees in Washington, D.C., on April 10, 2018. (Al ...

Facebook announced this morning it’s making a change to how its ad targeting system works in order to tackle the misuse of its platform to discriminate and exclude audiences based on factors like ...

April 9 (Reuters) - Facebook users may not be learning about jobs for which they are qualified because the company's tools can disproportionately direct ads to a particular gender "beyond what can be ...

Ahead of Advertising Week, Facebook is announcing the expansion of three interactive ad formats. First, it says that poll ads (which you may already have seen in Instagram Stories) are moving to the ...