Meta could face daily fines for violation of Europe's Digital Markets Act, while Apple revamped conditions on its App Store in Europe to meet EU guidelines. By Scott Roxborough Europe Bureau Chief ...

At long last the most prominent GDPR case targeting the legal standing of the IAB Europe’s Transparency & Consent Framework (TCF) has been settled. A Belgian appeals court has ruled on how ad tech ...

Meta Platforms META2.41%increase; green up pointing triangle plans to give European users of Instagram and Facebook the option of receiving what it says are “less personalized ads,” a concession to ...

A new nine-market European study finds 96% of advertisers plan to hold or grow audio spend yet audio captures just 5% of ad ...

The European ad industry’s anti-fraud programmes prevented €3.45 billion in potential Invalid Traffic (IVT) losses in 2023, reducing those losses by 69 per cent compared to the amount that would have ...

Starting July 1st, Meta will add “location fees” to ad buys targeting users in six countries — effectively offloading the cost of European digital services taxes onto the advertisers themselves. The ...

In response to the European Union’s incoming regulation of political advertising, Meta said on Friday that it will stop selling and showing political ads in the EU from October. Calling the ...

The streaming joint venture of Comcast and Paramount, led by CEO Monty Sarhan, will roll out a new Standard with Ads plan across its more than 20 markets from April 23. By Georg Szalai Global Business ...