Dell targets India for growth, focusing on AI PCs and expanding retail, including dedicated Alienware gaming stores.
Dell revives the XPS brand at CES 2026; focuses on India's AI-PC market with Intel Core Ultra 3 and 14.6% market share.
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Dell Bets Big On India As AI-Driven PC Demand Surges
As part of its experience-led strategy, Dell is also investing in category-specific spaces, such as Alienware gaming stores ...
Dell Technologies has appointed Anurag Arora as Senior Director and General Manager for Consumer Sales in India. With over 28 years of experience, Arora will spearhead sales, strategy, and business ...
Dell focuses on India as a key high-growth market, driven by AI PCs, digital adoption, and retail expansion across 400+ ...
Dell has launched its first TWS earbuds, the Pro Plus EB525, in India, targeting enterprise users. These earbuds boast AI-powered noise cancellation, Microsoft Teams and Zoom certifications for ...
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