“Unforgettable days always start in normal ways.” That’s what I told Olivia, the founder and CEO of a sustainable beauty startup, during our first meeting. We were cozily seated in her company’s light ...

The fast food chain says its dynamic pricing strategy would only be used to offer discounts, not to hike up prices during peak hours. When he's not battling bugs and robots in Helldivers 2, Michael is ...

Discover how to choose and implement competitive pricing tools that optimize your retail strategy. Learn evaluation criteria ...

Gaurav Singh is the Managing Partner of Guddi Growth, an acquirer of B2B Saas and tech-enabled services businesses in the US and Canada. As the managing director of an investment fund acquiring and ...

For over a century, retailers have used the magic of 99¢ pricing to influence buying decisions. Whether a product is $9.99 instead of $10 or $19.99 instead of $20, studies show that consumers perceive ...