Google used to rank content based on keyword matching and PageRank was a way to extend that paradigm using the anchor text of ...
Despite what you think works well for LLM and AI Search mentions, Google said this is not a long-term strategy.
Race Industry Week closed out its opening day with a powerful and wide-ranging conversation featuring Danny Sullivan – 1985 ...
We probably won’t see chunking go away as long as publishers can point to a positive effect. However, Google seems to feel ...
Google's Danny Sullivan and John Mueller spoke on the Search Off the Record podcast about whether hiring an AEO/GEO or buying ...
Danny Sullivan, the former Google Search Liaison, spoke at WordCamp on Friday on the topic of How and why Google Search keeps evolving. The video is up for anyone to watch, it is 45 minutes and ...
Danny Sullivan was a journalist and analyst who covered the digital and search marketing space from 1996 through 2017. He was also a cofounder of Third Door Media, which publishes Search Engine Land ...
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