It's all about the marketing! Yep, the job of any auto manufacturer is to get the customer salivating over its latest car, and preferably a more highly optioned one. For Chevy it might be the Camaro ...

This 1968 Mercury Cougar XR-7 GT-E is on a serious mission: finding a new owner. If you know anything about this model, you are aware that it is anything but cheap. In fact, this one demands more than ...

Everyone knows what the Mercury Cougar was, though this one is not your typical muscle car. It is an extremely rare copy that has been with the same owner for the past 37 years and is now looking for ...

A teal 1968 Mercury Cougar XR-7 restomod features a 347 stroker V8, Tremec 5-speed, and vintage looks with upgraded power and comfort. A beautifully restored and upgraded 1968 Mercury Cougar XR-7 is ...