Posts from this topic will be added to your daily email digest and your homepage feed. The search giant will start enabling its new privacy-focused APIs on July 24th, with the goal of phasing out ...

Google said it is seeing some promise in tests where third-party cookies are replaced by interest-based audience (IBA) targeting methods on its display advertising network. New research analyzing the ...

Continuing on its plan of phasing out third-party cookies from Chrome this year, Google has announced that in a couple of months it will be using the Federated Credential Management (FedCM) API as a ...

Sanuj Bhatia, the managing editor at Pocketnow, is responsible for supervising and contributing to all the content published on the website, including news, reviews, features, and how-tos. He began ...

Google Analytics 4 introduces new features in 2024, including the Protected Audience API, to adapt to the phasing out of third-party cookies while enhancing AI-driven business insights. The Protected ...