Marketing and sales strategies will change over time, so don’t worry about having a perfect blueprint. The goal is to show that you have a thoughtful approach to reaching your market and gives you an ...

"Without a plan, even the most brilliant business can get lost. You need to have goals, create milestones and have a strategy in place to set yourself up for success" (Yogi Berra, American ...

This article is published by AllBusiness.com, a partner of TIME. Starting a business is an exciting yet challenging endeavor that requires careful planning and clear direction. Whether you are opening ...