"The whole idea of less is more, that women shouldn't be slaves to dozens of makeup products, is what I really believe in," said Cindy Joseph, a makeup artist and model who's pared down her own ...

-- Cindy Joseph, founder of the Boom makeup line for women of a certain age, is a victim of her own success. After a July 3 SFiS Style story, her website (boombycindyjoseph.com) was deluged with more ...