LONDON--(BUSINESS WIRE)--Technavio has published a new report on the global mobile augmented reality market for marketing and advertising, which is expected to grow at a CAGR of almost 106% from ...

Sam Gowing is a content writer at Fifty Five and Five, a digital marketing agency in London that help technology companies to communicate more effectively, reach new audiences and drive leads.

For brands tired of shoppers seeing their products as static offerings on store shelves, augmented reality has become a tempting marketing tool. Research suggests that these phone-based visual ...

A new study suggests that 62 per cent of B2B and B2C marketers are considering using augmented reality technology for their campaigns. However, the majority of them are still unsure about how to use ...

The holiday season is undoubtedly a pivotal time for retailers, marked by heightened consumer engagement, increased spending and the potential for lasting brand impressions. However, the ever-evolving ...

Augmented reality (AR) is enhancing customer service in various ways. This includes bolstering personalization for customers, assisting technology companies in guiding non-technicians through product ...

Expertise from Forbes Councils members, operated under license. Opinions expressed are those of the author. Marketing and commercial advertising are poised to be disrupted by the advance of high ...

Lexis Public Relations was briefed by leading specialist IT recruitment website, CWJobs.co.uk, to create an integrated campaign that would boost job seeker traffic to the website and assure recruiters ...