In horseshoes and hand grenades, Tony Elliott was pretty much the Tennessee Vols head coach. Ahead of Virginia's season opener vs. Tennessee in neutral-site Nashville, Cavaliers head coach Tony ...

With the in-game ad market heating up, tools for measuring the effectiveness of ad placements in gaming environments are increasingly important. How much attention, for example, did a placement for ...

The NCAA basketball tournament draws an audience that advertisers like, but it doesn't necessarily draw advertisements the audience likes. One of the ads in particular has been replayed so often that ...

... is basically what Los Angeles Lakers forward LeBron James had to say after teammate and friend Anthony Davis downplayed the former's latest monster dunk. James's ...

As if the creative advertising TV community wasn’t worried enough, the NBA Finals -- a major sports TV event -- witnessed its first AI-generated advertising spot, produced with some help from Google ...

Ben Affleck’s Boston accent is as strong as ever in his latest commercial with Dunkin’ Donuts — this time, complete with a rather dirty fellow Bostonian in the form of Jeremy Strong. Dunkin’ Donuts ...

A Generation Z member of the Republican National Committee’s rapid response team attempted to dunk on Pennsylvania Democratic Senate candidate John Fetterman. Instead, he betrayed his unfortunate ...

No Dunks is a daily NBA podcast hosted by Skeets, Tas, Trey, and JD — the original basketball podcasters. Join ‘em as they break down the league’s biggest games and headlines, answer listeners’ ...

At roughly $7 million for a 30-second spot, the biggest night in sports is the biggest night in advertising, too. And a few prominent Boston-based companies partook. The Philadelphia Eagles and the ...

This week sees the (all-digital) return of the massive Consumer Electronics Showcase, or CES, which can only mean one thing: the return of Apple dunking on CES. Just in time for Day One of the event, ...

BOSTON -- Dunkin' Donuts has pulled an online advertisement featuring Rachael Ray after complaints that a scarf the celebrity chef wore in the ad offers symbolic support for Muslim extremism and ...