On its earnings call at the end of April, Newell Brands, which owns the 70-year-old Elmer's Glue business, reported historically positive numbers for the first quarter of 2024. It was Elmer’s first ...
The “no borax no glue” trend has flooded TikTok. Screengrab from @Madisdawgs on TikTok The words “borax” and “glue” have flooded TikTok as a new trend has begun to emerge. The words, once popular in ...
People inspired by social media to make homemade slime for fun -- and in some cases, profit -- are helping the bottom line of Newell Brands (NWL), the parent of Elmer’s Glue. That’s because the ...