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Cracker Barrel exec went on to sit on HRC Business Advisory Council

Former Cracker Barrel employee Steve Smotherman led an LGBT resource group and worked with the Human Rights Campaign to ...

Cracker Barrel crackup: How the culture wars are upending corporate branding

For America's big brands, there is little profit in the culture wars: It is simply too easy to lose customers by taking sides ...

'It looks horrible' | Cracker Barrel unveils new logo as customers question modern rebranding efforts

The logo change accompanies the launch of Cracker Barrel's fall campaign, "All the More," which features a partnership with ...

Cracker Barrel co-founder fears new logo, interior changes could hurt company

Cracker Barrel’s decision to update its menu, redesign its restaurant interior and change its logo has caused outrage across ...
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"It's giving auto parts store": Netizens react as Cracker Barrel remodel picture tweet goes mass viral online

According to Fox Business's August 21, 2025, report, the online backlash regarding the restaurant chain's new simplistic logo ...

Cracker Barrel joins Bud Light, Target in branding backfires

Cracker Barrel joins Target, Bud Light and other companies facing public outcry over corporate decisions as its new logo ...

10 Popular Cracker Barrel Breakfast Menu Items, Ranked Worst To Best

Cracker Barrel is known for its country breakfast, but is everything here worth ordering? Cracker Barrel has been serving U.S ...